Research output per year
Research output per year
Search results
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2016
What do we Really Know About What we Know? The Nature of Relationship Governance in the Reverse Supply Chain
Frankel, R., Mollenkopf, D. A., Russo, I., Coleman, B. J. & Dapiran, G. P., Jan 1 2016, Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing: Proceedings of the 2013 World Marketing Congress. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science (DMSPAMS)).Research output: Chapter or Contribution to Book › Chapter › peer-review