A novel Cumulative Indicator score using Indicator averaging for optimizing local business websites of enterprise systems

Sunil K. Singh, Saksham Gupta, Sudhakar Kumar, Brij B. Gupta, Wadee Alhalabi, Varsha Arya, Justin Zhang

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Article number2301658
JournalEnterprise Information Systems
Volume18
Issue number2
DOIs
StatePublished - 2024
Externally publishedYes

ASJC Scopus Subject Areas

  • Computer Science Applications
  • Information Systems and Management

Keywords

  • business strategy
  • local SEO
  • page ranking
  • Semantic SEO
  • semantic web
  • SERPS

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