Antitrust and marketing: A primer and call to research

Gregory T. Gundlach, Joan M. Phillips, Debra M. Desrochers

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)232-236
Number of pages5
JournalJournal of Public Policy and Marketing
Volume21
Issue number2
DOIs
StatePublished - 2002
Externally publishedYes

ASJC Scopus Subject Areas

  • Business and International Management
  • Economics and Econometrics
  • Marketing

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