Countermarketing in the courts: The case of marketing channels and firearms diversion

Kevin D. Bradford; Gregory T. Gundlach; William L. Wilkie

doi:10.1509/jppm.2005.24.2.284

Countermarketing in the courts: The case of marketing channels and firearms diversion

Kevin D. Bradford
, Gregory T. Gundlach
, William L. Wilkie

Marketing and Logistics

Research output: Contribution to journal › Review article › peer-review

Original language	English
Pages (from-to)	284-298
Number of pages	15
Journal	Journal of Public Policy and Marketing
Volume	24
Issue number	2
DOIs	https://doi.org/10.1509/jppm.2005.24.2.284
State	Published - 2005

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

SDG 16 Peace, Justice and Strong Institutions

ASJC Scopus Subject Areas

Business and International Management
Economics and Econometrics
Marketing

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10.1509/jppm.2005.24.2.284

Cite this

@article{7784296ef41747c0bb478b990c5bc762,

title = "Countermarketing in the courts: The case of marketing channels and firearms diversion",

author = "Bradford, \{Kevin D.\} and Gundlach, \{Gregory T.\} and Wilkie, \{William L.\}",

year = "2005",

doi = "10.1509/jppm.2005.24.2.284",

language = "English",

volume = "24",

pages = "284--298",

journal = "Journal of Public Policy and Marketing",

issn = "0743-9156",

publisher = "SAGE Publications, Inc.",

number = "2",

}

TY - JOUR

T1 - Countermarketing in the courts

T2 - The case of marketing channels and firearms diversion

AU - Bradford, Kevin D.

AU - Gundlach, Gregory T.

AU - Wilkie, William L.

PY - 2005

Y1 - 2005

UR - https://www.scopus.com/pages/publications/29144446190

UR - https://www.scopus.com/pages/publications/29144446190#tab=citedBy

U2 - 10.1509/jppm.2005.24.2.284

DO - 10.1509/jppm.2005.24.2.284

M3 - Review article

AN - SCOPUS:29144446190

SN - 0743-9156

VL - 24

SP - 284

EP - 298

JO - Journal of Public Policy and Marketing

JF - Journal of Public Policy and Marketing

IS - 2

ER -

Countermarketing in the courts: The case of marketing channels and firearms diversion

UN SDGs

ASJC Scopus Subject Areas

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