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Employer Branding

Research output: Chapter or Contribution to BookChapter

Original languageEnglish
Title of host publicationInternational Encyclopedia of Business Management
PublisherElsevier
Pages691-693
Volume1
ISBN (Electronic)9780443137013
ISBN (Print)9780443137020
DOIs
StatePublished - Jan 1 2025

ASJC Scopus Subject Areas

  • General Psychology

Keywords

  • Ambassadors
  • Brand identity
  • Branding
  • Chick-fil-A
  • Communication
  • Employers
  • Lululemon
  • Recruitment
  • Reputation
  • Social media
  • Workplace culture

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