Ethical Biographies: Product Provenance and the Pursuit of Ethical Consumption

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)149-176
Number of pages28
JournalJournal of Sustainable Marketing
Volume5
Issue number2
DOIs
StatePublished - 2024

ASJC Scopus Subject Areas

  • Marketing

Keywords

  • ethical consumption
  • ethical decision making
  • moral identity
  • product biographies

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