@inbook{2534acb72813453f978de986a3d294c1,
title = "Improving Customer Relationship Management Through Social Listening: A Case Study of an American Academic Library",
author = "Stewart, \{Margaret C.\} and Maria Atilano and Arnold, \{Christa L.\}",
note = "Stewart, M. C., Atilano, M., \& Arnold, C. L. (2021). Improving Customer Relationship Management Through Social Listening: A Case Study of an American Academic Library. In I. Management Association (Ed.), Research Anthology on Strategies for Using Social Media as a Service and Tool in Business (pp. 1460-1480). IGI Global. https://doi.org/10.4018/978-1-7998-9020-1.ch071",
year = "2021",
month = jan,
day = "1",
doi = "10.4018/978-1-7998-9020-1.ch071",
language = "English",
isbn = "9781799890201",
pages = "1460--1480",
editor = "\{Management Association\}, \{Imformation Resources\}",
booktitle = "Research Anthology on Strategies for Using Social Media as a Service and Tool in Business",
publisher = "IGI Global",
address = "United States",
}