Improving supply chain performance by efficient consumer response? A critical comparison of existing ECR approaches

Herbert Kotzab

doi:10.1108/08858629910290111

Improving supply chain performance by efficient consumer response? A critical comparison of existing ECR approaches

Vienna University of Economics and Business

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	364-377
Number of pages	14
Journal	Journal of Business and Industrial Marketing
Volume	14
Issue number	6
DOIs	https://doi.org/10.1108/08858629910290111
State	Published - 1999
Externally published	Yes

ASJC Scopus Subject Areas

Business and International Management
Marketing

Keywords

Europe
Logistics
Models
Performance
Supply chain

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10.1108/08858629910290111

Cite this

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language = "English",

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KW - Models

KW - Performance

KW - Supply chain

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JO - Journal of Business and Industrial Marketing

JF - Journal of Business and Industrial Marketing

IS - 6

ER -

Improving supply chain performance by efficient consumer response? A critical comparison of existing ECR approaches

ASJC Scopus Subject Areas

Keywords

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