TY - JOUR
T1 - Marketing study abroad programs effectively
T2 - What do American business students think?
AU - De Jong, Pieter
AU - Schnusenberg, Oliver
AU - Goel, Lakshmi
PY - 2010/12/1
Y1 - 2010/12/1
KW - Behaviour
KW - International business
KW - Linear structure equation modelling
UR - http://www.scopus.com/inward/record.url?scp=84858226210&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84858226210&partnerID=8YFLogxK
U2 - 10.1108/18363261011106876
DO - 10.1108/18363261011106876
M3 - Article
AN - SCOPUS:84858226210
SN - 2046-469X
VL - 3
SP - 34
EP - 52
JO - Journal of International Education in Business
JF - Journal of International Education in Business
IS - 1-2
ER -