| Original language | English |
|---|---|
| Pages (from-to) | 602-613 |
| Number of pages | 12 |
| Journal | Industrial Marketing Management |
| Volume | 34 |
| Issue number | 6 SPEC. ISS. |
| DOIs | |
| State | Published - Aug 2005 |
| Externally published | Yes |
ASJC Scopus Subject Areas
- Marketing
Larry C. Giunipero, Diane Denslow, Reham Eltantawy
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 602-613 |
| Number of pages | 12 |
| Journal | Industrial Marketing Management |
| Volume | 34 |
| Issue number | 6 SPEC. ISS. |
| DOIs | |
| State | Published - Aug 2005 |
| Externally published | Yes |