| Original language | English |
|---|---|
| Pages (from-to) | 602-613 |
| Number of pages | 12 |
| Journal | Industrial Marketing Management |
| Volume | 34 |
| Issue number | 6 SPEC. ISS. |
| DOIs | |
| State | Published - Aug 2005 |
| Externally published | Yes |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
-
SDG 4 Quality Education
ASJC Scopus Subject Areas
- Marketing
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