TY - JOUR
T1 - Religion or Religiosity
T2 - Which Is the Culprit for Consumer Switching Behavior?
AU - Choi, Youngtae
AU - Paulraj, Antony
AU - Shin, Jongkuk
PY - 2013/7
Y1 - 2013/7
KW - Consumer switching behavior
KW - Korea
KW - religion
KW - religiosity
KW - religious affiliation
KW - U.S.
UR - http://www.scopus.com/inward/record.url?scp=84880422755&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84880422755&partnerID=8YFLogxK
U2 - 10.1080/08961530.2013.803901
DO - 10.1080/08961530.2013.803901
M3 - Article
AN - SCOPUS:84880422755
SN - 0896-1530
VL - 25
SP - 262
EP - 280
JO - Journal of International Consumer Marketing
JF - Journal of International Consumer Marketing
IS - 4
ER -