Skip to main navigation Skip to search Skip to main content

Social media and the new product development during COVID-19: An integrated model for SMEs

  • Sandip Rakshit
  • , Sandeep Mondal
  • , Nazrul Islam
  • , Sajjad Jasimuddin
  • , Zuopeng Zhang

Research output: Contribution to journal › Article › peer-review

Original languageEnglish
Article number120869
JournalTechnological Forecasting and Social Change
Volume170
DOIs
StatePublished - Sep 2021

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

  1. SDG 3 - Good Health and Well-being
    SDG 3 Good Health and Well-being
  2. SDG 9 - Industry, Innovation, and Infrastructure
    SDG 9 Industry, Innovation, and Infrastructure

ASJC Scopus Subject Areas

  • Business and International Management
  • Applied Psychology
  • Management of Technology and Innovation

Keywords

  • Customer empathy
  • New product development
  • Small and medium-sized enterprises (SMEs)
  • Social media
  • Structural equation modeling

Fingerprint

Dive into the research topics of 'Social media and the new product development during COVID-19: An integrated model for SMEs'. Together they form a unique fingerprint.

Cite this