Abstract
The Journal of Marketing Channels is pleased to announce and invite submissions for a Special Issue on the “History of Marketing Channels Thought: Theory Formation and Identity Confirmation.” The deadline for manuscript submission is December 31, 2016, with publication of accepted papers planned during late 2017 or early 2018.
Original language | American English |
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Pages (from-to) | 166-167 |
Number of pages | 2 |
Journal | Journal of Marketing Channels |
Volume | 23 |
Issue number | 3 |
State | Published - Jul 2016 |
Keywords
- History of marketing
- Theory formation
- marketing channels
- history