@article{01cec8d1ffc443638836cdb145dd2d41,
title = "The Impact of Event Quality and Psychological Commitment on Fan Attendance in College Basketball Events in the U.S.",
keywords = "college basketball events, commitment, event quality, Moderating effect, revisit intention",
author = "Kim, \{Tae Ho\} and Ko, \{Yong Jae\} and Rhee, \{Yong Chae\}",
note = "Publisher Copyright: {\textcopyright} 2022 Global Alliance of Marketing \& Management Associations (GAMMA).",
year = "2024",
doi = "10.1080/24704067.2022.2097114",
language = "English",
volume = "9",
pages = "182--201",
number = "1",
}