@inbook{8f72354d2d15471f9d8cc54e106d160b,
title = "The Multifaceted Interplay between Firms and the Financial Community: A Marketing Perspective: An Abstract",
keywords = "Brand Equity, Customer satisfaction, Financial analysts, Marketing strategy",
author = "Hanieh Sardashti and Roger Calantone",
note = "Publisher Copyright: {\textcopyright} 2022, The Author(s), under exclusive license to Springer Nature Switzerland AG.",
year = "2022",
doi = "10.1007/978-3-030-89883-0_43",
language = "English",
series = "Developments in Marketing Science: Proceedings of the Academy of Marketing Science",
publisher = "Springer Nature",
pages = "153--154",
booktitle = "Developments in Marketing Science",
}