What prompts consumers to purchase online? A machine learning approach

Shrawan Kumar Trivedi; Pradipta Patra; Praveen Ranjan Srivastava; Justin Zuopeng Zhang; Leven J. Zheng

doi:10.1007/s10660-022-09624-x

What prompts consumers to purchase online? A machine learning approach

Shrawan Kumar Trivedi, Pradipta Patra, Praveen Ranjan Srivastava, Justin Zuopeng Zhang, Leven J. Zheng

Coggin College of Business

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	2953-2989
Number of pages	37
Journal	Electronic Commerce Research
Volume	24
Issue number	4
DOIs	https://doi.org/10.1007/s10660-022-09624-x
State	Published - Dec 2024
Externally published	Yes

ASJC Scopus Subject Areas

Economics, Econometrics and Finance (miscellaneous)
Human-Computer Interaction

Keywords

Artificial intelligence
Consumer
E-commerce
Feature selection
Machine learning
Purchase intention

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10.1007/s10660-022-09624-x

Cite this

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title = "What prompts consumers to purchase online? A machine learning approach",

keywords = "Artificial intelligence, Consumer, E-commerce, Feature selection, Machine learning, Purchase intention",

author = "Trivedi, {Shrawan Kumar} and Pradipta Patra and Srivastava, {Praveen Ranjan} and Zhang, {Justin Zuopeng} and Zheng, {Leven J.}",

note = "Publisher Copyright: {\textcopyright} The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2022.",

year = "2024",

month = dec,

doi = "10.1007/s10660-022-09624-x",

language = "English",

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AU - Trivedi, Shrawan Kumar

AU - Patra, Pradipta

AU - Srivastava, Praveen Ranjan

AU - Zhang, Justin Zuopeng

AU - Zheng, Leven J.

N1 - Publisher Copyright: © The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2022.

PY - 2024/12

Y1 - 2024/12

KW - Artificial intelligence

KW - Consumer

KW - E-commerce

KW - Feature selection

KW - Machine learning

KW - Purchase intention

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DO - 10.1007/s10660-022-09624-x

M3 - Article

AN - SCOPUS:85141686642

SN - 1389-5753

VL - 24

SP - 2953

EP - 2989

JO - Electronic Commerce Research

JF - Electronic Commerce Research

IS - 4

ER -

What prompts consumers to purchase online? A machine learning approach

ASJC Scopus Subject Areas

Keywords

Access to Document

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