Brands and brand management: Insights from marketing for antitrust

Producción científica: Chapter

Idioma original	English
Título de la publicación alojada	Brands, Competition Law and IP
Páginas	113-127
Número de páginas	15
ISBN (versión digital)	9781316216576
DOI	https://doi.org/10.1017/CBO9781316216576.006
Estado	Published - ene 1 2015
Publicado de forma externa	Sí

ASJC Scopus Subject Areas

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