Physical and digital market places – where marketing meets operations

Producción científica: Editorial › revisión exhaustiva

Idioma original	English
Páginas (desde-hasta)	1225-1231
Número de páginas	7
Publicación	International Journal of Retail and Distribution Management
Volumen	47
N.º	12
DOI	https://doi.org/10.1108/IJRDM-12-2019-299
Estado	Published - nov 12 2019
Publicado de forma externa	Sí

ASJC Scopus Subject Areas

@article{6fdab86bc1f741969ca6b0d2d17f5444,

title = "Physical and digital market places – where marketing meets operations",

author = "Christoph Teller and Xavier Brusset and Herbert Kotzab",

year = "2019",

month = nov,

day = "12",

doi = "10.1108/IJRDM-12-2019-299",

language = "English",

volume = "47",

pages = "1225--1231",

number = "12",

}

TY - JOUR

T1 - Physical and digital market places – where marketing meets operations

AU - Teller, Christoph

AU - Brusset, Xavier

AU - Kotzab, Herbert

PY - 2019/11/12

Y1 - 2019/11/12

UR - https://www.scopus.com/pages/publications/85075158047

UR - https://www.scopus.com/pages/publications/85075158047#tab=citedBy

U2 - 10.1108/IJRDM-12-2019-299

DO - 10.1108/IJRDM-12-2019-299

M3 - Editorial

AN - SCOPUS:85075158047

SN - 0959-0552

VL - 47

SP - 1225

EP - 1231

JO - International Journal of Retail and Distribution Management

JF - International Journal of Retail and Distribution Management

IS - 12

ER -