TY - JOUR
T1 - Relationship marketing management
T2 - A school in the history of marketing thought
AU - El-Ansary, Adel I.
PY - 2005/8/16
Y1 - 2005/8/16
KW - History of marketing thought
KW - Relationship management
KW - Relationship marketing
KW - Relationship marketing management
UR - https://www.scopus.com/pages/publications/33747801412
UR - https://www.scopus.com/pages/publications/33747801412#tab=citedBy
U2 - 10.1300/J366v04n01_04
DO - 10.1300/J366v04n01_04
M3 - Article
AN - SCOPUS:33747801412
SN - 1533-2667
VL - 4
SP - 43
EP - 56
JO - Journal of Relationship Marketing
JF - Journal of Relationship Marketing
IS - 1-2
ER -