Ten lessons for qualitative transformative service researchers

Courtney Nations Azzari; Stacey Menzel Baker

doi:10.1108/JSM-12-2018-0351

Ten lessons for qualitative transformative service researchers

Courtney Nations Azzari
, Stacey Menzel Baker

Creighton University

Producción científica: Article › revisión exhaustiva

Idioma original	American English
Páginas (desde-hasta)	100-110
Número de páginas	11
Publicación	Journal of Services Marketing
Volumen	34
N.º	1
DOI	https://doi.org/10.1108/JSM-12-2018-0351 https://doi.org/10.1108/JSM-12-2018-0351
Estado	Published - mar 20 2020

ODS de las Naciones Unidas

Este resultado contribuye a los siguientes Objetivos de Desarrollo Sostenible

No poverty

Disciplines

Public Relations and Advertising
Sociology
Publishing

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10.1108/JSM-12-2018-0351Licencia: Unspecified
10.1108/JSM-12-2018-0351Licencia: CC BY

https://doi.org/10.1108/JSM-12-2018-0351

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title = "Ten lessons for qualitative transformative service researchers",

keywords = "Consumer vulnerability; Consumption well-being; Qualitative research; Services marketing; Transformative service research",

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