The impact of interpersonal guanxi on exercise of power in a Chinese marketing channel

Guijun Zhuang; Youmin Xi; Adel El-Ansary

doi:10.1080/10466690802014104

The impact of interpersonal guanxi on exercise of power in a Chinese marketing channel

Guijun Zhuang
, Youmin Xi
, Adel El-Ansary

Marketing and Logistics

Xi'an Jiaotong University

Producción científica: Article › revisión exhaustiva

Idioma original	English
Páginas (desde-hasta)	185-210
Número de páginas	26
Publicación	Journal of Marketing Channels
Volumen	15
N.º	2-3
DOI	https://doi.org/10.1080/10466690802014104
Estado	Published - 2008

ASJC Scopus Subject Areas

Marketing

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10.1080/10466690802014104

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