When hope matters: moderating effects on expectation disconfirmation, trust, and continuance usage in AR fashion apps

Debarun Chakraborty; Justin Z. Zhang

doi:10.1007/s10660-025-10023-1

When hope matters: moderating effects on expectation disconfirmation, trust, and continuance usage in AR fashion apps

Debarun Chakraborty
, Justin Z. Zhang

Management

Producción científica: Article › revisión exhaustiva

Idioma original	English
Publicación	Electronic Commerce Research
DOI	https://doi.org/10.1007/s10660-025-10023-1
Estado	Published - jul 28 2025

ASJC Scopus Subject Areas

Economics, Econometrics and Finance (miscellaneous)
Human-Computer Interaction

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10.1007/s10660-025-10023-1

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